Workflow automation and AI agent infrastructure
Zapier
Zapier connects business apps, data, and AI tools so teams can automate onboarding, lead routing, and IT helpdesks. Its Zaps combine triggers and actions across more than 9,000 apps, with AI steps for summarizing, classifying, and drafting. Tables stores data for automation, while agents can work across connected apps. Business users can build without code; developers can use Zapier MCP to expose app actions to AI assistants or Zapier SDK to call them programmatically, with Zapier handling authentication, token refresh, and rate limits.
Founded by Wade Foster, Mike Knoop, and Bryan Helmig, Zapier launched in 2012 and remains led by CEO Wade Foster. Its engineering approach centers on reusable integrations: the public zapier-platform repository contains the developer CLI, core runtime, integration schema, and example apps. Its published TypeScript connectors make individual app integrations available as both agent skills and MCP tools, giving agent builders readable code they can install and adapt.
In its newsroom available in 2026, the company reported more than 3.4 million businesses using Zapier and more than 25 million Zaps created. Zapier raised $1.3 million in 2012 and reached a $5 billion valuation in 2021 without further company funding.
Topics these talks cover
3 talks
Newest firstTurning Fails into Features: Zapier’s Hard-Won Eval Lessons
Rafal Wilinski · Vitor Balocco
AI Engineer World's Fair 2025 · 16:15
How Zapier Builds AI Products and Features With the Help of Braintrust
AI Engineer World's Fair 2024 · 14:59
4 speakers at AIE
Affiliations reflect their AIE appearances, not necessarily current employment.


